In a world overflowing with content and services that look and feel the same, only one thing makes a brand unforgettable. That’s where Experiential Marketing comes in. Unlike traditional advertising, experiential marketing taps into human senses and emotions creating immersive, real-time interactions between a brand and its audience. It’s not
A couple of months ago, a young woman named Riya bought her first DSLR camera. She was excited but also overwhelmed. She knew little about photography—aperture, shutter speed, ISO—it all sounded like a foreign language. After buying the camera, she expected a manual, a charger, and maybe a warranty card.
Let’s talk about travel. Before we even start packing, we all run through that mental checklist: Budget? Location? Stay? But let’s rewind. Before Google Maps, travel vlogs, or app-based bookings, vacations especially with family often meant one thing: temples. School holidays translated into long drives, standing in queues outside famous
No, AI isn’t going to write your civil services exam for you, and it definitely won’t be the one giving you orders once you clear them. But what it will do is make the journey after that a whole lot smoother. We already know that Artificial Intelligence has carved out
You open your favorite shopping app, and instead of browsing aimlessly, the home screen showcases precisely what you need, your preferred brand of running shoes, a recommendation for a fitness watch based on your recent search history, and a discount on protein supplements you were considering last week. Before you
A global manufacturing company faced an ongoing challenge: maintaining product consistency across multiple production units while reducing defects and minimizing downtime. Despite implementing rigorous quality control measures, inefficiencies in data analysis, delayed issue detection, and fragmented communication among teams led to inconsistent product quality. To address these issues, the company
10-15 years ago, watching Mega factories on National Geographic gave people an insight into how massive machines operate and how human dependency has decreased. But today, AI is not just transforming manufacturing—it’s revolutionizing the processes that come before it. From handpicking strawberries on farms to optimizing logistics and sales, AI
Imagine walking into a high-tech room filled with 27 large screens, all showing real-time data about a country’s health, education, agriculture, and infrastructure. In the middle of the room, a group of leaders uses touch screens to explore this data, finding ways to improve policies and solve problems. This isn’t
Established in 2013, Tagbin is a tech-driven organisation that amalgamates creativity and technology to create informative experiences. Spatial transformation, experiential innovation and tech-driven outreach are the key offerings of our company.